Everything is the same, everything is different. This year’s roadmap of trade shows in the automotive aftermarket is not similar to the previous. At some time after the outbreak of COVID-19 it became clear that only events that offer the best platform for global communication will prevail in the future.
Since Automechanika Shanghai will be one of the few large-scale automotive trade shows held in 2020, we are looking forward to participating in the 16th edition. The event takes place at the National Exhibition and Convention Center from December 2-5. Due to travel restrictions automotive aftermarket experts across the world have the possibility to tune in digitally from November 30 to December 06 through its new hybrid platform “AMS Live”. This digital live experience will be more than providing information about what aftermaket companies do and what their customers do. It’s all about knowledge sharing and interacting with brands, creating transparency and connecting with interested parties.
Matthias Moritz, Managing Director TecAlliance Asia and his team will present our well-known TecAlliance solutions such as TecAlliance China E-Catalog (Web, WeChat, App) the structured, standard web catalog format offered in China and Asia Pacific that is based on the TecDoc Standard. Futhermore, we will introduce our Order Manager that helps to bundle the entire order-to-invoice process into one system.
“Our business is digital and must be continuously optimized. This includes further development of our products to remain competitive and to shape the digitalization of the Chinese aftermarket,” says Moritz.
One highlight is planned for December 02: We will honor our data suppliers with TecAlliance Award 2020 in different categories. Be curious about it!
We look forward to meeting our Chinese customers and interested parties in Hall 2.1 – E70!
What does participating at Automechanika Shanghai mean for us?
In times of social distance, personal customer relationships are no longer as unrestrictedly possible as before the crisis. Visiting customers and “real” meetings pose a threat. As we are internationally positioned with locations all over the world we want to continue to maintain our global relationships without losing personal and individual closeness. We are in favour of a hybride concept where virtual contact comes a little bit close to the real one without breaking the rules in the crisis. It’s also a way to connect our global network much faster, have real discussions and ensure a real transfer of knowledge. We value interaction and proximity to the entire aftermarket community.