The Predictive Analytics World (PAW) for Industry 4.0 took place from 11.05.-12.05.20. It is the leading vendor-independent conference for applied machine learning for Industry 4.0, bringing together business users, decision makers and experts in the field of predictive analytics to discover and discuss the latest trends and technologies in machine and deep learning for the Internet of Things and artificial intelligence age.

The conference was originally planned as a physical event in Munich. Due to the current developments around the globe, the organizer moved the event into virtual space. And with great success! “The conference was moved to the virtual space, but has not lost any of its personal closeness factor. There were even speakers from India and Michigan. It has never been so easy to bring people together worldwide without losing a lot of money and time,” says Yannik Henke, full of enthusiasm for the event.

TecAlliance was one of 17 selected companies at the Predictive Analytics World for Industry 4.0 to present its case study “How TecAlliance Built a B2B Recommender System for the Automotive Aftermarket” along with companies such as Bosch, BCG and Munich Airport. Dr. Bartosch Belkius, Vice President Analytics and Yannik Henke, Student Bachelor of Science (Business Informatics) presented in their presentation how TecAlliance built a B2B Recommender System for the Automotive Aftermarket. The basis for this was web analysis data within the framework of an association analysis. At Amazon such a recommender system is known to work very well. The challenges of an adaptation for the automotive aftermarket lie in the complexity of the products traded in this market. In addition, the results displayed must explicitly match the vehicle used in the search. The association analysis for consumer goods is much simpler. The two analytics experts have brilliantly mastered this challenge, thus providing workshops with considerable advantages. This is because they no longer have to manually search through related items, but instead receive a suggestion for similar, frequently searched items that are related to the one displayed. All in all, this leads to massive time savings and better process design.

Outside the sessions, all participants had the opportunity to talk to other participants, speakers and sponsors or to arrange 1:1 meetings. To do so, they simply visited their profiles in the smartphone app, sent them a text message or agreed on a time slot for a private video call (e.g. via their own zoom link, Google Hangout, Microsoft Teams etc.). In addition, there was a community board where people posted and discussed various topics. So despite the shift to virtual space, the organizers managed to promote proactive networking and maintain a personal atmosphere.

“On the Sunday evening before the conference, all speakers met virtually and together toasted to a successful event – through the screen. One felt directly welcome. The moderator had prepared a very personal introduction for each speaker, which fitted in perfectly with the keynote content. I really liked it,” said Dr. Bartosch Belkius, looking back on the atmosphere during the conference days.