As we have revealed shortly before end of last year we have been working hard on a flexible, modern and future-ready,  new generation of the PMA (Product Management Analytcis).

And now we are glad to confirm that the new PMA 2.0 has successfully been launched on March 5th 2020 in a LIVE presentation. Tanja Zipperer, Product Owner of the PMA solution has introduced the new PMA 2.0 and its significant improvements.

Plenty of our customers took the change to the be one of the first to benefit from

  • a modern, user friendly interface
  • optimised and redesigned analysis types
  • more frequently updated reports
  • new regions for competitor analysis
  • a simple and efficient user administration

You have missed the presentation? Don’t worry. The Kick-off has been recorded and is available here.