We were proud to exhibit at Automechanika Buenos Aires, one of the most important trade shows for the automotive aftermarket in South America. The latest edition of the event once again confirmed its relevance, attracting more than 27,000 visitors and showcasing 600 brands from 35 countries. As a key meeting point for the region’s aftermarket sector, the trade show offered an ideal platform to connect, exchange ideas, and present innovative solutions tailored to local market needs.
Our booth was located in the German Pavilion, where we focused on presenting solutions designed specifically for the South American aftermarket. Our presence underlined our long-term commitment to the region and our goal of supporting automotive professionals with reliable data, standardized processes, and efficient digital tools.
Connecting with the Aftermarket Ecosystem
The event provided an excellent opportunity to hold numerous meetings with customers, partners and representatives of International Trading Groups (ITGs). These interactions allowed us to strengthen existing relationships, explore new business opportunities, and gain valuable insights into the challenges and priorities of the local market.
Our main objective throughout the show was to engage with visitors at our booth, exchange knowledge, and demonstrate how our solutions can add tangible value across the entire aftermarket value chain.
Spotlight on Autotecnic and TecData Hub
Autotecnic is a comprehensive solution for automotive workshops designed to reduce non-billable hours and increase profitability. It combines technical training, expert technical support, and access to the TecRMI Verified Repairs database—an online platform of real-world, expert-validated repair and diagnostic cases. This enables workshops to diagnose faults faster, improve first-time fix rates, and work more efficiently.
In addition, we showcased the TecData Hub for the Argentinian market, with a special emphasis on the needs of auto parts distributors. TecData Hub is a database complimentary to TecDoc and provides access to the most comprehensive and up-to-date database of automotive aftermarket parts, enabling companies to work with confidence and precision. This data can be seamlessly integrated into sales, logistics, and purchasing departments, supporting smarter decision-making across the organization.
Supporting the South American Aftermarket
The positive feedback we received and the promising conversations we had highlight the growing demand for high-quality information and digital solutions in South America. We would like to thank everyone who visited our booth and took the time to speak with our team. We look forward to continuing the conversations started in Buenos Aires and to supporting the region’s aftermarket with solutions that help turn data into strategy.
